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Digital Marketing Intern

Company: ArborMetrix
Location: Ann Arbor
Posted on: April 6, 2021

Job Description:

Company DescriptionArborMetrix advances healthcare through data science by transforming data into insights for decision-making. Our healthcare analytics and technology solutions deliver clinically-rich and relevant evidence at the level of precision needed to measure and improve clinical outcomes, advance care, and optimize performance. Our data science platform allows for efficient aggregation and deep analysis of healthcare data, and deploys advanced analytics that deliver credible, trusted insights that lead to results that have a real impact on real people.Job DescriptionArborMetrix is looking for a highly motivated and enthusiastic Digital Marketing Intern. In this entry-level role, you will gain valuable work experience in a dynamic healthcare analytics company and learn more about the strategic role Digital Marketing plays in our success. You will work with a diverse group of intelligent and passionate individuals who work hard, have fun, and value a collaborative work environment. This is a part-time, paid position. You will have a flexible schedule, for a total of 20 hours per week. The best person for this role is eager to learn how to build and optimize a brand's digital presence through a variety of Digital Marketing tactics. Responsibilities Monitor the Marketing website for quality and consistency in design, content, and user experience. Maintain website health by identifying and resolving issues through regular site audits. Identify opportunities to implement best practices on a B2B website and drive quality leads. Collaborate with our New Business team, the broader Marketing team, and other subject matter experts (SMEs) to publish content on the website. Learn how to conduct valuable keyword research to inform our SEO, Paid Search, and Content Marketing strategies using SEM tools. Learn how to use data to inform Marketing decisions using analytics tools. Support the team in executing Digital campaigns including SEO, Paid Advertising, Email Marketing, Social Media Marketing, and more. Support processes and other needs to grow and scale the impact of Digital Marketing on the company's success. QualificationsEnthusiastic about technology and the digital aspect of Marketing. Highly motivated to succeed, resourceful, creative, and capable of handling multiple ongoing projects. Excellent problem-solving skills and a creative thinker with an ability to use data to inform decisions. Highly organized, detail oriented with the ability to work and thrive in a fast-paced, rapidly changing work environment. Strong aptitude and interest in learning new technologies. Proficient in Microsoft Office Suite (Outlook, Word, Excel, and PowerPoint). Experience or interest in Digital Marketing strategies including SEO, Paid Advertising, Email, Social Media, and Content. Experience or interest in website strategy. Strong interest in our mission. Active pursuit of a Bachelor's or Master's degree. Bonus skills: HTML/CSS, Adobe Creative Suite, Video Production/Editing, Project ManagementAdditional InformationHow to Apply:Complete the web-based application form after clicking "I'm Interested"Submit your resumeProvide us responses to the following questions via the web-based form or as a Word or PDF attachment. This will help us jump-start the process and get to know you better.Tell us why you'd be a good fit for this roleIn a few sentences, tell us why you are interested in a role in Digital Marketing.Describe a situation at work or school when you used data to solve a problem. If possible, provide a link to your portfolio or 2 to 3 relevant work samplesArborMetrix is an equal opportunity employer and does not discriminate in its selection and employment practices on the basis of race, color, religion, sex, national origin, political affiliation, sexual orientation, gender identity, marital status, disability, genetic information, age, membership in an employee organization, or other non-merit factors.All your information will be kept confidential according to EEO guidelines.

Keywords: ArborMetrix, Ann Arbor , Digital Marketing Intern, Advertising , Ann Arbor, Michigan

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