Senior Manager-Salesforce Marketing Cloud-Financial Services
Company: Deloitte
Location: Ann Arbor
Posted on: May 16, 2022
Job Description:
The Customer and Marketing practice of Deloitte is seeking
customer-centered marketing leaders accustomed to working with
Fortune 500 companies to transform their organizations. We are
looking for Senior Strategists who have worked at the intersection
of marketing, digital, and customer experience and who desire to be
leaders in the space
Work you'll do
Create and drive Marketing strategies that develop new businesses
or turn around ailing ones.
Leading efforts regarding digital transformation and
disruptions.
- Deliver innovative strategies that build compelling user
experiences that lead to successful launches of large, complex
initiatives.
- Bring together strategic, creative, and technical skills to
help understand how innovation and digital capabilities can help
transform their businesses for the better.
- Define marketing strategies, value propositions, and strategic
imperatives for growth that reduce marketing costs, increase
speed-to-market, establish and elevate brand standards and simplify
digital delivery.
- Decipher and transform marketing analytics and customer
insights into new customer experiences, business strategies, and
competitive advantage.
- Work with clients to deliver high-impact customer experiences
and improve creative collaboration to deliver business value.
Qualifications
Required :
- 10+ years of relevant technology consulting or industry
experience.
- Deep experience/knowledge in the Financial Services
Industry.
- Experience across a broad range of digital/commerce
technologies and platforms across Web Solutions, Digital Marketing,
Enterprise Portals, Content and Cloud
- Experience in leading complex integrated solutions including
integration services, data modeling, cloud-based solutions
- Led system integration solutions, cloud-based solutions,
administration, application development, portal design, application
and system-level security, database design, and multi-tier
architectures.
- Experience leading large sized teams (on and offshore) and
technology engagements, including client and consulting staff
- Experience leading multiple large full lifecycle
implementations
- Experience with selling to C-level executives and other
business development activities
- Travel up to 50% of the time (While up to 50% of travel is a
requirement of the role, due to COVID-19, non-essential travel has
been suspended until further notice.)
- Bachelor's degree in computer science, information systems, or
another financial-related field
- Limited immigration sponsorship may be available.
Preferred :
- Salesforce Marketing Cloud certifications
- Commerce strategy and implementation experience (CloudCraze or
other leading platforms)
- DMPs (Blue Kai, Rocket Fuel, Trade Desk etc.)
- DSPs (Adobe Media Optimizer, DoubleClick, Media Math)
- Data visualization, Tableau, Omniscope, PowerBI, Web Analytics,
Adobe Analytics, Good Analytics, Webtrends
- Strong communication skills (interactions with executive
clients and sponsors)
- Experience in developing practical solutions and methodologies;
developing "thoughtware" and "point-of-view" documents.
- Participation in public speaking events; publishing in industry
periodicals
#Salesforce21
Keywords: Deloitte, Ann Arbor , Senior Manager-Salesforce Marketing Cloud-Financial Services, Executive , Ann Arbor, Michigan
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