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SVP - Product Management

Company: Truck Hero
Location: Ann Arbor
Posted on: June 5, 2024

Job Description:


The Senior Vice President of Product Management will be responsible for managing the growth and development of our entire product portfolio and building the new product pipeline to deliver profitable growth across all channels and regions. This leader will manage business plans to align departments and achieve company objectives while leveraging consumer insights to identify new business opportunities that support the product management team's development plans. This role will be responsible for leading cross-functional category initiatives that deliver incremental growth in line with our long-range plans, and will align with marketing and sales to implement successful product launches across all channels. This position will work closely with internal and external stakeholders in engineering, manufacturing, and sourcing to ensure product development success, manage and/or assist in cost control initiatives across all categories, and provide overall leadership and direction to their team.


o Develop and execute a comprehensive global growth strategy for the entire product portfolio, aligning with our long-range plans and business goals.

o Evaluate and respond to external factors, international market dynamics, and emerging competitive landscapes.

o Integrate the Global Brand Design team into the product development process and marketing organization.

o Drive the development and adherence to our one company operating model in alignment with the category planning and NPD process.

o Continuously work to refine the process and elevate the team to maximize its potential.

o Drive efficient decision making to enable on-time delivery of key inputs supporting the new product pipeline.

o Serve as the primary point leader for product management, building strong partnerships and influence across the enterprise.

o Lead and develop a world-class product management organization to ensure strategic objectives are achieved.

o Integrate the product plans of new acquisitions into the overall strategy, with a focus on international expansion and synergy creation.

o Play an active role in identifying potential M&A targets.

o Leverage market analysis and collaborate with research team to identify consumer trends and insights, ensuring alignment with and across product strategies.

o Incorporate futures and other forms of research to guide our long-range R&D / Innovation pipeline.

o Maintain category gross margin, DCM, and EBITDA targets, monitoring and adjusting strategies as needed to ensure financial success.


Education and Experience

  • Bachelor's degree required. Master's Degree preferred.
  • 20+ years of product development and related merchandising experience strongly preferred.
  • Experience working with multi-channel and multi-tiered distribution business models required.
  • Product lifecycle management experience, particularly product launch and channel inventory management, is required.
  • Experience managing products with internal owned and operated manufacturing is required.
  • Track record successfully leading projects that require partnership and alignment with cross-functional teams is required.
  • Managing a global product portfolio is preferred.

    Skills, Abilities, and Knowledge

    - Skilled in Microsoft office, including Excel and project management solutions.

    - Skilled at identifying new trends and opportunities, evaluating competition, and translating findings into executable consumer product plans.

    - Ability to offer a fresh perspective from a deep understanding of consumer insights and how they relate to product assortments.

    - Ability to lead a successful team of direct reports (both on-site and remote).

    - Ability to effectively communicate and present to senior level management.


    - Occasional travel will be required; 25 - 30%.


    - Manager+: Plans, organizes, evaluates, and directs the employees within the department function. Has direct reports.


    - This position is subject to Sedentary Work: Exerting up to 10 pounds of force occasionally and/or a negligible amount of force frequently or constantly to lift, carry, push, pull or otherwise move objects. Sedentary work involved sitting most of the time. Walking and standing are required only occasionally.

    Physical Activities

    - This position is subject to the following physical activities: talking, hearing, and the use of hands, wrists, or fingers in repetitive motions.

    Visual Acuity

    - The worker is required to have close visual acuity to perform an activity such as preparing and analyzing data and figures; transcribing; viewing a computer terminal; expansive reading; visual inspection involving small defects, small parts and/or operation of machines (including inspection); using measurement devices; and/or assembly of fabrication of parts at distances close to the eyes.

    Working Conditions

    - This position operates in a professional office environment. This role routinely uses standard office equipment.

    About RealTruck

    RealTruck is the premier manufacturer and digital destination of accessories for truck, Jeep -, Bronco - and off-road enthusiasts around the world. Globally headquartered in Ann Arbor, Michigan, Real Truck's 5,000+ associates operate from 72 facilities across four continents. RealTruck's industry leading product portfolio, which includes the Husky Liners total vehicle protection brand, boasts over 850 patents and pending applications. The company's omni-channel retail approach delivers a seamless consumer experience online at, as well as through its 12,000+ dealer network and automotive (OEM) partnerships. For more information, visit

Keywords: Truck Hero, Ann Arbor , SVP - Product Management, Executive , Ann Arbor, Michigan

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